The Story Behind The Signature Sun Devil Collection
🔱 The Soul Carrier x ASU Luxury Collegiate Collection 🏈

Redefining Collegiate Luxury
Arizona State University will always hold a very special place in my heart. I graduated from W. P. Carey School of Business – Arizona State University with a marketing degree, I started a scholarship in my parent’s late honor that goes to assist W.P.Carey students and now I teach within the ASU FIDM fashion program.
Many of my dearest friends came from my days at W.P.Carey, the friends who I have traveled the world with, lived with while a student at Parsons School of Design - The New School in NYC, been in their weddings, watched their babies grow up, and who I consider my incase of emergency contacts, my ride or die soul community.
So It is with deep-deep soulful pride that I announce that Soul Carrier was a granted the ability to use the ASU brand and trademark on our designs.
The Soul Carrier x Arizona State University Collection is an exclusive line of 18 luxury accessories, designed for the discerning Sun Devil fan who demands world-class quality in every detail.
This collection reimagines collegiate merchandise by using the most coveted materials in the luxury goods world, transforming daily essentials into timeless statement pieces.
Three Iconic Leathers. One Sun Devil Spirit.
Every accessory in this collection is available in a choice of three signature materials, each offering a distinct aesthetic and connection to the ASU brand:
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🏈 Horween Football Leather: Embrace the spirit of the gridiron. This genuine pebbled leather is the same material used to create official Wilson NFL Game Balls. It provides a rugged texture and a deep, authentic maroon color, celebrating ASU's football tradition.
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🟡 Yellow Epsom Leather: Experience the crisp, refined luxury favored by iconic European fashion houses like Hermès. This structured, fine-grained leather in vibrant gold offers scratch resistance and enduring elegance, perfectly matching one of ASU's primary colors.
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🔴 Maroon Epsom Leather: The ultimate expression of structured sophistication in ASU's primary color. This structured Epsom leather provides a sophisticated, classic look with exceptional durability.
World-Class Craftsmanship
Every product is meticulously designed and handcrafted in Scottsdale, Arizona, by a former Louis Vuitton product developer. This guarantee of superior precision ensures you are receiving an accessory built to the highest global standards of luxury.
🛍️ The 18-Piece Collection
Explore the full range of essential accessories, available in all three signature leather options:
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Clutches: The perfect envelope-style statement piece for game day or an evening out.
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Wallets: Elegant and functional everyday carry essentials.
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Card Cases: Slim, minimalist luxury for efficient carrying.
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Luggage Tags: Travel accessories that carry your style and spirit around the globe.
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Sunglass Case Holders: Protect your eyewear with high-quality, structured leather.
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Apple Watch Bands: A sophisticated upgrade for your favorite smart device.
Show Your Pride with Uncompromising Quality.
Explore the exclusive Soul Carrier x ASU Collection and find your perfect luxury statement today.

