Founded in 2009, Soul Carrier is a luxury travel accessories brand based in Scottsdale, Arizona.Jennifer Paige Boonlorn, a graduate of Parsons School of Design, is the founder and lead designer behind the brand. Her products are featured at prestigious resort boutiques including Four Seasons, Waldorf Astoria, Fairmont, and the Beverly Hills Hotel.
Hi, I’m Jennifer. Soul Carrier is the answer to a question my mother posed to me the summer before my senior year at Arizona State University.
That summer, my entire family was involved in a car accident that took the lives of both of my parents. Moments before my father’s SUV rolled over after a tire blowout, my mother turned around and asked me, “Where do you want to go …”. She never got to finish that question, and I never got to tell her my answer.
At the time, I thought law school would be my destination. However, life had other plans. I changed course and set out for the shiny lights of Manhattan, where I attended Parsons The New School of Design.
My time in NYC included working for Oscar de la Renta, dressing models at New York Fashion Week, designing products for Henri Bendel, and working in product development at American Eagle. My fashion adventures also took me to Christmas parties with Marc Jacobs, fashion shows where I rubbed elbows with Anna Wintour, and jobs at Condé Nast that eerily resembled the movie “The Devil Wears Prada.”
As incredible as Manhattan was, I longed to be back in Phoenix. So I returned to Arizona, and as is often the case when you align yourself with the universe’s direction for you, Soul Carrier organically took shape.
I aim to design beautiful products that accompany you on your own journey and evolve along with you … consciously sourced products that inspire you to consult your heart in every action you take. I encourage my customers to walk with integrity toward their true north and to be authentic to what they desire. I believe that your soul is your moral compass and that learning to tune out external noise is one of the greatest things you can do for yourself.
In the words of one of my favorite artists, the late Swedish DJ and music producer Avicii, “Life's a game made for everyone and love is the prize.”
I hope my designs stir you to pursue what you LOVE. May your soul always be your greatest guide as you travel through the game of life.
Where do you want to go?